March 2017 Newsletter - Click here to view this newsletter online.
ATD SWFL Monthly Newsletter

March 2017   

Using Mastermind Groups in Talent Development with Lori Kleiman

Mastermind groups (also known as peer-to-peer advisory groups) are found in all aspects of talent development today.  They can be offered by outside consultants or led by internal learning and development professionals within an organization. Mastermind groups can be used to build skills, encourage camaraderie within teams, and provide access to resources that might otherwise be unavailable.   Join special presenter Lori Kleiman for an overview of this exciting new tool, including steps for getting started with Mastermind groups, tips on facilitation techniques, and examples of the various models in use.


ATD Learning Event

Lori Kleiman is an accomplished businessperson, entrepreneur, and leader. In her most recent corporate role, Ms. Kleiman orchestrated a group of 18 HR consultants nationally. 


LS 2017

Learning Solutions 2017 Is Right Around the Corner!

This month at Learning Solutions 2017 Conference & Expo, explore proven examples that will inspire you to see your work in a new light and capture the possibilities opened up by technology.

Event highlights include a featured keynote by Project Runway host Tim Gunn, more than 200 learning opportunities, and the informal learning that happens beyond the session rooms as community members share ideas, best practices, and solutions, building valuable relationships that endure long after the conference is over.

There are so many ways to save on Learning Solutions!

  • ATD Southwest Florida members save 20% off their Learning Solutions registration with the reference code LS17ATDSWFL. That’s a value of up to $359!
  • Employees of government, nonprofit, and academic institutions save 35%—that’s up to $628 off!
  • Groups of three or more from the same company save 10% (a value of $179+ per person).

Best Deal: eLearning Guild members with the Premium Package receive one conference registration and one pre-conference certificate workshop with their package—which can be applied to Learning Solutions!

Join us in Orlando, March 22 – 24, and be a part of the community that is working together to make learning better!


Shock Learning by Dr. Geri McArdle

Imagine a situation in which your training facilitator delivered a piece of information that entirely contradicted what you had always believed. It is almost expected that your initial response would be confusion. This deliverance of material is regarded as Shock Learning which inevitably creates a situation by providing a diverse perception into understanding different stances. It is a training delivery strategy that remains rather effective.

Recently, I read an article titled Shock Learning, published in the January 2016 edition of TD Magazine in the Intelligence Word Wiz Section. According to Brain Tracy, leadership author and speaker, the article stated that, “…shock learning occurs when we learn something that completely reverses our knowledge or understanding we tend to remember it” (Tracy 15).Excited Woman

Tracy further suggested that implementing this “shock” could give us valuable insights that could be later used to a great influence in training. Last week I decided to utilize the standards of Shock Learning during a training process in one of my own courses. The course was a classroom-based instructional design course consisting of senior trainers, instructional designers, and training managers. The topic the group wanted to discuss was, “how do [trainers/facilitators] provide clear directions for learning activities.”

My immediate answer was to use the Adult Learning Principles (ALP). However, quickly I remembered that Shock Learning could be used to demonstrate the ALP concept since most trainers know the ALP concept, yet fail to understand how to integrate these important concept in their training.

Click here to continue reading this article and to learn how the Shock Learning design could be used to teach or train.

Message from the President

Lorna KibbeyKeeping skills sharp is critical in our industry so I recently found myself reviewing the book “Instructional Design for Action Learning,” written by chapter member Geri McArdle. In this book, Geri has a chapter on measuring the effectiveness of training. This subject holds great interest for me because (confession time) I hadn’t thought a lot about it until another chapter member, Teresa Hiatt, effectively convinced me in one of her programs, how important this really is.

This time, while reading Geri’s words, our ATD Chapter kept surfacing as the focus of my thoughts. Geri says, “Training effectiveness refers to the benefits that the company and the trainees experience as a result of training.” I keep thinking, “Our Chapter effectiveness refers to the benefits that our members and their organizations experience as a result of what we do!”

At the start of 2017, we completed a member survey. The results were clear. Our chapter members are part of ATD SWFL because of opportunities provided to learn, network, and grow professionally.

And so our challenges are well defined. The Chapter must provide programs and events that allow people those opportunities. As individual members our challenge is to take advantage of those opportunities and create new ones. We need to be fully engaged in whatever way we can. This may include attending meetings, participating in networking, taking part in special events, participating as a Board member, or volunteering to help in some unique way.

I feel very fortunate to belong to an ATD Chapter with a strong Board, with amazingly talented members, and with the ability to keep me moving forward in the industry by keeping my skills sharp. I hope you will join me in making sure that our chapter is effective!

I sincerely hope to see you at our next meeting on March 15!

Your SW FL ATD President,
Lorna Kibbey

Break Away from Conventional Courses and Classes by Vicki Lowden

Vicki LowdenAt the February meeting of the Southwest Florida ATD Chapter, we overviewed an alternative to conventional curriculum design and delivery, one that can make learning events more relevant and impactful for learners.

Lisa Owens of Training Design Strategiesintroduced us to a methodology and several tools to better serve modern learners.  Modern learners are more self-directed and have a myriad of informational sources available to them.  By utilizing informational sources at specific touch points, targeted Learning Clusters™ are created.

Touch points can be:

  • Social and include people (e.g. peer discussion);
  • Immediate and available 24/7 (e.g. an online white paper or eBook); or
  • Formal with a start and end date (e.g. traditional classroom environments).

There are substantial benefits to Learning Clusters™. They can be less time consuming and less and labor intensive than traditional development work. Learning Clusters™ don’t necessarily require learners to be pulled away from their work environment.  And Learning Clusters™ can be deployed in phases to support just-in-time delivery. 

The session sparked several ideas for how we can use Learning Clusters™:

  • To enhance existing programs
  • To reinforce learning after a traditional classroom event
  • To cover excluded material (due to time constraints)
  • To solve business needs
  • To produce new training programs

Regardless of how we use them, Learning Clusters™ allow us to break away from conventional courses and classes to design more contemporary learning events.

Discount for 2017 ATD International Conference and Exposition (ICE) Registration - Save $325!

Interested in attending ATD's 2017 ATD International Conference and Exposition in Atlanta, May 21-24?

Take advantage of the ATD SWFL Chapter Team discount! Current members will be able to attend for $1,250.00, a savings of $325.00!! This discount is only for a limited time. Contact Liz Linares at by March 15th for more information or questions about registration with the chapter.

Special Interest Group Update: Independent Training and Speaking Professionals

Our ATD Special Interest Group (SIG) for independents is going strong – and getting stronger. In SW Florida, this SIG is known as Seriously Independent Gurus. This is a great forum for discussing your ideas, issues, and thoughts on how to do business as an independent here in SW Florida. If you would enjoy discussing a wide array of topics with a wide array of professionals, please join us. All who attend agree that we very much enjoy the richness of our discussions and appreciate the support provided to one another.

We meet monthly with our next meeting being on Wednesday, March 22nd at Panera Bread Gulf Coast Town Center. There is no cost for attending other than what you choose to spend on breakfast! All are welcome.

Questions? Please contact Lorna Kibbey at

This SIG (Special Interest Group) is for training and speaking professionals who are independents. Click here to learn more about the Special Interest Group.

We're working to make joining or renewing your ATD membership even easier in the coming months. Soon, you'll be able to go directly to the ATD National website to elect Local and/or National membership in the Association. There are numerous membership options available. And by using our new, one-stop shop, you'll also support our local Chapter.

We're part of ATD's Chapter Incentive Program (ChIP), which provides chapters an opportunity to earn revenue through purchases members make through ATD's website. We'll share more information shortly. In the meantime, if you've been thinking about joining or renewing your membership, please contact our VP of Membership, Erin Burnheimer, at to learn more.

We welcome and celebrate your contributions to our Talent Development industry.

Employment Opportunities
ATD Competency Model

Are you looking for a new position in the talent development field?

We send monthly job opening emails to SWFL Chapter members. If you are interested in receiving these emails and are not yet a member of our chapter, please consider joining. More information can be found on the Membership page of our web site and you may also contact Erin Burnheimer, VP Membership at

If your organization is looking for new talent, please consider sharing your job openings with us so we can include them in our monthly job opening emails. Please send relevant information to Melissa Rizzuto, VP Technology at

Power Membership

The ATD Competency Model consists of
10 Areas of Expertise &
6 Foundational Competencies.

Click the image below to learn more.

ATD Competency Model


ATD Webcasts

March 01 - 6 Ways Every Learning Leader Should Be Using Video

March 07 - Global Sales Enablement: How Mondelez International Delivers Just-In-Time Training to 20,000 Sales Partners

March 07 - Workforce 2020: The Future of Government

March 09 - How to Be A Better Hiring Manager

March 10 - 19 Ways to Be A Bad Boss

March 13 - Mentoring Programs That Work: How the Axles Model Can Revolutionize Your Mentoring Program

March 14 - 4 Generations: How to Make Learning Part of Your Brand

March 16 - 12 Steps to Building a Successful Talent Development Business

March 17 - 5 Reality-Based Rules of the Workplace: Becoming A Highly Valued Employee

March 20 - Becoming a Transformational Leader

March 21 - Enhancing Performance at Work with Mindfulness

March 24 - The Psychology of 3q High-Performance Methodology

March 30 - New Associate's Credential from ATD

March 31 - Finding and Working with a Mentor (Members-Only)

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